Buy Naija To Grow The Naira

Many Nigerians are complaining about the constant fall in the value of the naira and they blame the government. But is the government really to blame? In truth, our insatiable appetite for all things foreign is to blame. No nation can become great if it is clothed, serviced and fed by other nations. It just will not happen. In lay man’s terms, a nation’s currency is like a promise by the issuing authority, in this case the Nigerian Government, to pay holders of the currency. In other words, currency is an assurance by a government on goods and services.

What happens when we spend our naira buying imported items and not made-in-Nigeria products is that our government is assuring the nation’s from which those imports come from and not our own nation. So imagine this scenario, imagine that Nigeria and other nations are football teams. How can we win if our supporters club keeps patronising other teams and not our own football team?

This is the self-inflicted injury we have inflicted on our dear naira and instead of blaming ourselves we are blaming government. I always fly Arik business class whenever I am travelling abroad except Arik does not fly on that route. Not only is an Arik ticket a fraction of the cost of a British Airways ticket, but the money I pay to Arik circulates in Nigeria and helps firm up the naira’s value. As I speak to you today, a British Airways business class to London is N2,103,666 while Arik business class is N551,545, yet our elite still fly BA.

But though Arik offers an affordable alternative to British Airways and other foreign airlines, our big men prefer to pay double what Arik charges to BA and other foreign airlines for the same services and yet they complain about the value of the naira. Arik’s planes are brand new and are more comfortable than British Airways. I know that for a fact because I have flown both. If we do not fly Arik, who would?

I have Nasco cornflakes and I have eaten Kellogs cornflakes. In terms of nutrition and taste they are almost indistinguishable. Yet our elite who will rather eat Kellogs than Nasco cornflakes, wonder why the naira is falling! Even something like Quaker Oats can be substituted with corn meal known locally as pap. Obasanjo Farms of Nigeria and other large scale poultry farms have the capacity to provide chicken for the entire nation. Since that is the case, why are we even buying imported chicken?

Imported chicken may be cheaper in financial terms but it is more expensive in health terms. These birds are heavily treated with various chemicals to plump them up and preserve them and artificially enhance their taste and by the time they hit our shores they are not as safe to consume as our domestic chicken. In fact, what is wrong if every family in Nigeria has a poultry in their backyard to give them eggs and meat? It is feasible. It is not beneath us.

My steward went to Makoko, which is one of the largest fishing communities in Lagos. He wanted to buy fish and they were selling imported frozen fish!
Yet in the very waters in front of them, there exist fresh fish that is more nutritious than the cheap frozen fish they were selling. We keep spending over N1 billion importing rice when our own farmers are capable of meeting our national demand for rice. But for some reason, Nigerians just prefer to buy imported rice. The imported rice we buy in Nigeria is not as good as our local rice because it has been stored for years in silos and treated with chemicals.

Moreover, every time you buy it, your money is going out of Nigeria to service an economy in Asia. The end result is that their currency gains value while ours loses value. Have you ever wondered why European Premiership clubs are so interested in Nigeria? It is because Nigerians spend billions travelling to Europe to watch their games, buy their merchandise and promote their leagues. Yet, back at home, we would not be caught dead watching our own local league.

If we will not spend money on made-in-Nigeria goods and services, how can we expect our naira to hold its value and appreciate?

Obviously we cannot cut ourselves off from the world. No nation is an island, but at least we can fly Nigerian airlines, eat locally produced food and patronise our football league. If we do this, not only will our economy grow and produce jobs for Nigerians, it will also make our goods and services improve in value such that they will be attractive enough to be imported.
We may approach the United Kingdom for loans to fund the 2016 budget. The funniest thing is that the British Prime Minister, David

Cameron, is famous for using the London Underground public transport facilities. What is wrong if our ministers use public transportation once in a while? What is wrong if they enter a taxi to work? And even if we must buy cars for government officials why must we buy foreign cars?

Silverbird bought Innoson vehicles as official cars for our staff. The buses are roomy, very comfortable and extremely durable. I have never lived to regret these purchases for even a day. But most of all, I know that my purchase helps to keep jobs in Nigeria and improve the value of the naira. I urge you to do the same. We have no other country but Nigeria and it is you and I that will make it what it is.

Can you imagine how far Innoson would go if we spent the N30 billion we use in buying cars for our elected and appointed officials at the federal, state and local government levels on Innoson vehicles? We must make hard choices if we want Nigeria to be better and spending borrowed money on convoys for elected officials is not a priority. It is a luxury that Nigeria cannot afford at this time in her history. If we buy Naija We Will Grow the Naira.

Finally, I must say that I am pleasantly surprised at the level of support the hashtag, #BuyNaijaToGrowTheNaira has gotten since I originated it on Twitter. Within three days, the hashtag had featured on the BBC and on CNN.
Let me thank the ordinary Nigerians who joined me in making the hashtag take off. If you are manufacturer or provider of made-in-

Nigeria goods and services, tweet them at me using the hashtag #BuyNaijaToGrowTheNaira and I will help you promote your product. I also want to thank Dr. Innocent Chukwuma, the founder and Chief Executive of Innoson Motors for personally coming to Abuja to deliver my personal Innoson car which I now drive about in Abuja. I advised Dr. Chukwuma to make a bullet proof version so our high profile politicians will not have to buy imported bullet proof luxury car and he said to me ‘Distinguished Senator, just give me three months’.

My name is Ben Murray-Bruce and I just want to say #BuyNaijaToGrowTheNaira!



Categories: Articles

Tags:

182 replies

  1. sir your words is giving hope to many Nigerian I just want to say a big thank you

    Like

  2. Keep it up Most distinguished. I need you to help in my book launch and to do a forward to it Sir

    Like

  3. well done sir ur a true revolutionary and i pray we all key into ur vision cuz dats d way forward for our beloved country.

    Like

  4. Senator Ben Bruce i am very happy to know that Nigeria has a citizen like you and i believe that the way you are enlightening the Nigerian citizens will make history in our Nation in the future as you are impacting the lives of Nigerian’s. Because of you i will say that I am proud to be a Nigerian.

    Like

  5. Senator Ben Bruce i am very happy to know that Nigeria has a citizen like you and i believe that the way you are enlightening the Nigerian citizens will make history in our Nation in the future as you are impacting the lives of Nigerian’s. Because of you i will say that I am proud to be a Nigerian.

    Like

  6. Senator Ben Bruce i am very happy to know that Nigeria has a citizen like you and i believe that the way you are enlightening the Nigerian citizens will make history in our Nation in the future as you are impacting the lives of Nigerian’s. Because of you i will say that I am proud to be a Nigerian.

    Like

  7. Senator Ben Bruce i am very happy to know that Nigeria has a citizen like you and i believe that the way you are enlightening the Nigerian citizens will make history in our Nation in the future as you are making impact in the lives of Nigerian’s. Because of you i will say that I am proud to be a Nigerian.

    Like

  8. Thanks Austin ,i Wish My Country Will Patronize My Invention,me and my group also invented bio electricity for the country if sir Ben Bruce would also acknowlege us then i believe the country would be great

    Like

  9. I love u for ur sincerity. But the problem is, we hv to treat this issue of Religion and tribalism to get to our destination. After a football match, all palyers are expected to shake hands no matter who wins. In Nigeria, the opposite is the case. Election is over! Yet, some people still bear grudges abt wat happened during election. This country can’t mv 4ward dat way. Weldone and more power to ur elbow Sir.

    Like

  10. Senator Ben Bruce.
    In as much as I appreciate your motivational speech, what strikes me most is the ending comment “I JUST WANT TO MAKE A COMMON SENSE”. But am posed to ask: ‘Is it really common’? Of course not. I really don’t understand why Nigeria appreciate ‘already made.’ Why can’t we produce and appreciate our products? Just now, am listening at my radio that Rivers State Government can’t support overseas scholarship and wants the students back home. Instead of appreciating this move, Nigerians, yes I mean Nigerians are saying that are UNIVERSITIES are depleted that it will affect the students psychologically. But in as much as this could be true, can’t our universities be equipped with these tuition fees paid abroad to make them patronable. I mean can’t we? The earlier we start answering these questions, the earlier we start fixing our problems.

    Like

  11. Really interesting, keep it up Sir.

    Like

  12. I wish I can b part of your story…

    Like

  13. Am very happy to read this common sence revolution if all nigeria citizen espercially our leaders will understand or see this country the way my mentor Ben murray bruce see’s this country,i sure we will make a better place for all of us

    Like

  14. Motivational, i wish Nigeria hv few of ur type to bring us our of d cave, i mean to see light, d darkness we are, is unbearable a Nigeria we are, is blessed our leaders is d problem we hv, i wish u one day become d president in dis country…

    Like

  15. People like you sir keep our hopes and dreams of a better economy for this nation alive. I have pledged to contribute my own quota to the #buynaijagrownaira campaign. It can only get better.

    Like

    • Distinguished Senator sir. I’m one of those who admired your dreams in the common sense revolution and I had listened to several and many of your presentations. They’re perfect but I just want to add just one point as a reminder to safe our foreign exchange and create jobs for our people. Senator sir, the federal government and gov’t of various states preferred using foreigners or what is called multinational companies to do major construction jobs including jobs that can be done by our people. These foreigners only do what I would describe as supervisory role and our people end up doing the entire work and being paid a pee nuts.we end up creating jobs for foreigners in our country and all our foreign exchange are being Carted away by the same people all because foreigners will not expose their employers. Just to join in the common sense sir.

      Like

  16. very well said sir,like you for your common sense revolution.but one thing am not happy about is that you just divert from your preaching,for example the book you launch on your birthday was printed in U.S.A. are you telling us we don’t have good printer in nigeria.that money you spend in u.s.a can easily boost our printers.#justwanttomakecommonsense#.

    Like

  17. very well said sir,like you for your common sense revolution.but one thing am not happy about is that you just divert from your preaching,for example the book you launch on your birthday was printed in U.S.A. are you telling us we don’t have good printer in nigeria.that money you spend in u.s.a can easily boost our printers.#justwanttomakecommonsense#.

    Like

  18. Thank you sir for this great post, you only prove one thing to me sir, that my effort to eradicate the detriment of the youths through my seminars, beauty pageant, awards shows, and empowerment is more than a step in the right direction. I pray we live to see Nigerian become what we want it to be. #BuyNaijaToGrowTheNaira

    Like

  19. U ar indeed a God sent 2change d low mindset of Nigerians

    Like

  20. Distinguished, i am really touched by your messages any time I watched or read them ,honestly, Nigeria need somebody like you sir. am proud of you. keep the good work you are doing. you are my mentor

    Like

  21. My dear senator Bruce, I must say dat I am most delited to know that there are people like u who not only knowing the problems of this country but know the solutions to them and knowing the best way to relate it to nigerians most specially to the youths whom are d tommorow leaders, and whom the responsibility to propel the image and progres of our country to the greatest hight. I wish to thank you for this common sense and enlightenment, for this is an exposition and the best way to change the mindset of our people towards believing in originality and to develope the enthusiastism of patrotism. A big kudos to you and God bless you for this, I support your Common sense and #buynaijatoGrowTheNaira campaign

    Like

  22. May the good lord Bless you sir

    Like

  23. ONLY #5,000 STIPEN WHICH THEY PROMISE NIGERIAN YOUTH DURING LIE LIE CAMPAIGN PROMISE IS FAKE. I SEE APC AND PMB LED CONFUSED GOVERNMENT ACHIEVING NOTHING. I SUGEST WELMEANING SHOULD RECALL THEM THROUGH REVOLUTION. WE ENTERED ONE CHANCE BUS. WHAT A PITY.

    Like

  24. All i can say is, for God to continue to bless you, and give us young ones the spirit to follow your examples. I won’t cry again cos there is hope. Happy 60yrs annivasry to my rare gem.

    Like

  25. I am very proud of u sir,pls nigeria need some one like u, pls hv presidensy in mine. In next election.

    Like

  26. u ar a good man

    Like

  27. Come 2019 general elections, my ten fingers will vote for u

    Like

  28. Good one sir,
    I will like Nigerian government to order Innocent cars for their officials
    Even papers are made in south Africa…where re we heading to
    We shout about non availability of electricity…..the insulators, transformers etc are not made in Nigeria
    Poor tax regime and community demands is also driving investors….is time to make it work.
    Products from Naija should be made of high qualities and SON should be up and doing
    Refine our crude and naija would work again
    Mike Tom

    Like

  29. I like you pretty much.. But you seemed not to be a man that can absorb critics… I said this because, some days ago I made a comment on twitter about you and all you did was to block me from being a follower… this is not as I expected… I thought I can talk to my leader in my own tongue and that leader will be able to absorb it…. just know that I love your critiques and you are one of my political icons in the world…

    Like

  30. i need my goods to be promoted

    Like

  31. I salute your courage Sir towards this move, I’m an advocate of that too, but my main concerns are :how do we encourage industries/companies that produce “proudly Nigerian “goods but substandard. Why can’t we manufacture and sell at a reasonable price. I was amazed to find out that our home grown “efo” a handful goes for N100. Even the water seller in jericans will increase and attribute it to the rise in dollar. I wish we could upload pictures I would have shown us pictures of eggs I’ve bought sold for N30. If there are measures put in place to check what we are producing I’m sure patronage for locally made stuff will be on the rise..thank you for the opportunity to contribute.

    Like

  32. Good one sir… Kudos… Keep up the orientation

    Like

  33. Buy Naija to grow the Naira. Awesome. My daughter celebrated her 7th year birthday and I told her I won’t be buying ready made imported gown. I got a seamstress to make 2 dresses for her and It was fabulous. Every one in church admired her and got other kids asking their mom to make one. It cost N4,500 including the material and I saved N7,500 that I would have incurred buying just one imported gown. Please support naija everyone.

    Like

  34. of a truth, Ben Bruce is God sent to nigeria. Sir, keep doing the good work because that’s your calling. More strength to your elbow.

    Like

  35. I see a new nigeria if ben muray Bruce becomes the “president” of our dear country come 2019.

    Like

  36. I think this common sense thing is beginning 2 make a lot of sense thank u sir

    Like

  37. HELLO SENATOR. THANKS FOR THE GOOD JOB. KEEP THE GOOD WORK GOING

    SIR, I WANT TO MAKE AN HUMBLE REQUEST AND I KNOW YOU ARE A PATRIOTIC NIGERIA WHO HAVE THE GOOD OF ALL NIGERIANS AT HEART.
    SIR I HAVE TWO DREAMS (1) TO ESTABLISH AN ICT BASE FIRM AND (2) TO RELEASE MY MUSICAL ALBUM.
    IN ALL THESE I NEED A SPONSOR AND I DON’T HAVE THE FINANCIAL POWER TO ACHIEVE THIS. I DON’T KNOW ANYONE TO RUN TO FOR HELP SO I DECIDED TO EXPRESS IT TO YOU.

    ALSO, THIS IS MY PRIORITY, (3) TO GO TO SCHOOL. I WANT TO STUDY MEDICINE BUT NO ONE TO SPONSOR ME. YOU WILL UNDERSTAND BETTER WHAT IT TAKES TO TRAIN SOMEONE THROUGH THE MEDICAL SCHOOL IN NIGERIA. IN THE ABSENCE OF ANY FINANCIAL SOURCE TO SEE ME THROUGH MY SCHOOL I DECIDED TO RAISE A PLATFORM FOR FINANCE TO SUSTAIN MYSELF THROUGH SCHOOL THROUGH THE FIRST TWO OPTIONS ABOVE.

    SIR I AM SO GRATEFUL IN ANTICIPATION OF YOU TAKING UP ANY OF THE ABOVE RESPONSIBILITY FOR ME.

    THANK YOU AND GOD BLESS YOU.

    Like

  38. Sir am truly in support of your campaign #buynaijatogrowthenaira! Say no more, its done and done, just before I came across your campaign, I went into wuse market and saw beautiful Ankara fabrics and told my husband if I could find a good tailor, I would model every fabric in the market. This I have started and hope to accomplish in due time, i saw your advert on television riding and okada, i thought it was one of those gimmicks untill I went into shoprite after heard your advert on the radio and saw made in Nigeria shelves with all our products placed scantily, I felt it was an insult to us, but also thankful that we now have a space in their stores, usually I buy the imported UK or south African made rice crisps, but that day I said God bless Nigeria, I bought our own Infinity rice crisp and nasco cornflakes, guess what they’re way better than what I’ve been buying.
    Sir please keep up your campaign, I and I believe many other Nigerians will see that you are making sense and tow the line of the example you have set. May God bless you and PROTECT You and Your Family, May God bless OUR DEAR NATION NIGERIA!

    Like

  39. I’m very passionate about your common sense ideas. For a country to become great,the country needs capable men who who can sacrifice anything to uplift its glory. Sense is not common that is why our leader don’t reason the way you do,Sir. I thought PMB would have search for capable men who can deliver,not knowing that is coming to coarse(hardened) the economic and deminishing the image of the Nigerians as well as the country at large. My Hon. Ben Sir, you a mentor and a saviour to so many Nigerian youths right now. We need people that are visioneers, flexible, charismatic, full of wisdom, leaders, selfless service men, thinkers who see what you seeing right now. PMB needs serious advisers at the moment. And you should be one of them. Nobody is mr know all. The president should start seeking for guys like you and likewise others like you. We must save Naija by patronizing made in Naija. Let us buy Made in Naija to boost and add value to our Naira.

    Like

  40. Big thanks sir.

    Like

  41. If we can get two more of your type in NIGERIA the country will be better. Though we are getting closer, it might take time but someday, we shall get there. Thanks sir for your good work. Every Nigerians appreciate your good work sir. God bless you en your family. Amen.

    Like

  42. Sir your words make sense to the common people but would the people in higher authority give ear to these words?

    Like

  43. SIR, I HAVE READ SEVERALS OF YOUR COMMENT AND I HAVE THIS QUESTION TO ASK. IT GOES THOU: ARE WE THE PEOPLE OF GRASSROOT WHO WAS EXPECTED “CHANGE” RATHER “CHAIN”, DUE TO NO FUEL, AND SO MANY OTHER THINGS IS RESPONSIBLE FOR NIGERIAN’S DISUNITY? “HOW”….!.!!.!!!

    Like

  44. MR SENATOR, PLEASE PERMIT ME (I EDUOK ANIEKAN E.) TO CHALLENGE YOU THAN YOU. I HAVE MORE THAN FIVE CORE OPINION TO ADD TO YOUR COMMON SENSES SUCH THAT “IF YOU”, THE NATIONAL ASSEMBLY, THE FEDERAL EXECUTIVE COUNCIL AND THE HOUSE OF REP MEMBERS “WILL AGREE”, TO IMPLIMENT “AT LEAST”, THREE OR FOUR OUT OF MORE THAN FIVE CORE OPINIONS, THERE WILL BE PEACE, JOB UNITY ETC IN THIS NATION CALL NIGERIA.

    Like

  45. U just inspired me
    I support ##BuyNaijaToGrowTheNaira

    Like

  46. your speech have made impact on youth likewise i myself please sir I will lead your help

    Like

  47. Nation building start with the Citizens OF Nigeria!! It should be mandatory to buy only African good stop importation of All Foreign Goods. They’re all toxins n hazardous to the well being of African!! IN PARTICULAR GOODS OUT OF CHINA THEY’RE KILLING OUT AFRICANS SLOWLY BUT SURELY!! It’s time for the government’s to stopped all importation to stabilize their own economy.

    Like

  48. SIR.MAY YOU BE BLESS FOR YOUR GOOD WORK. I PRAY GOD SHOULD BRING UP MORE PEOPLE LIKE U.YOU ARE A GREAT INSPIRATIONAL TO THIS GREAT NATION NIGERIA……..PLEASE SIR. NEVER YOU FORGET YOUR STATE BAYELSA THEY NEED YOU SO MUCH. THANKS

    Like

  49. U are a great man i hear your peaches i like them you are bold keep up the good job and help our country….thanks

    Like

Trackbacks

  1. Spoken Words in Love for Country – Pintowski's Blog

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: